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R.O.M.
So, as a percentage of the time you spend at work, what percent would you say qualifies as “marketing”?…

I know some well-paid people who used to be world-class marketers who are now down in the single digits (less than 10%).

Ouch.

Seth

It doesn’t take a marketing guru to figure out that your Return on Marketing is paramount, but why does it take anyone to remind you of it?

What’s your ROI on filling out endless forms for various gov’t agencies, redecorating, chatting with pals, writing blog posts (ehem!), surfing the interwebs, etc…?  Though all important what percentage of time are spent doing this vs marketing? 

 
  1. inevitable posted this