(the) Inevitable Corp.

Serving your ass like John McEnroe since 2001!

Steve Mallett, About Inevitable

Our Joints:
Our Flagship!: OSDir.com >4000 most visited websites (U.S.), even better world-wide. (tech support & news)

Big Data sites:
GBiz (big data - yellow pages & what is happening where.
git.net (big data - jobs & classifieds [beta])
BigFAQs.com Q&A site.
whoisServers.net

And:
Twollow (Twitter follow management)
Done.io (personal & project todo task management
PlayGamesPortal.com (Casual Flash Games - Hey, all work and no play...!!)
iBizWebHosting Web Hosting Reviews
geekabite.com - gidgets & gadgets.
bb10.com - super beta, gonna look at adding some kind of -verified/paytocomment ratings/userfeedback mech to the 411 space.

Contact: email

kiva

~ Saturday, March 15 ~
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Dallas City Hall has idled more than one-fourth of the 62 cameras that monitor busy intersections because many of them are failing to generate enough red-light-running fines to justify their operational costs, according to city documents.
— In other words…. they work too well. The Law of Diminishing Returns in action.  Link

~ Thursday, February 21 ~
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Users fell 5% to 8.5 million in January from 8.9 million in December, according to data from Nielsen Online… “Social networking is as much about who isn’t on the site as who is - when Tory MPs and major corporations start profiles on Facebook, its brand is devalued, driving its core user base into the arms of newer and more credible alternatives,” he said.
So it begins when the uncool join.

~ Wednesday, January 30 ~
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Entrepreneurs are, on average, significantly wealthier than people who work in paid employment. Research shows that entrepreneurs comprise fewer than 9 percent of households in the United States but they hold 38 percent of household assets and 39 percent of the total net worth. This relationship between personal wealth and entrepreneurship has long been seen as evidence of market failure, meaning that talented but less wealthy individuals are precluded from entrepreneurship because they don’t have sufficient wealth to finance their new ventures. Nanda studied how changes in the cost of external finance affected the characteristics and likelihood of individuals becoming entrepreneurs. He finds that market failure accounts for only a small fraction of the relationship between personal wealth and entrepreneurship in advanced economies such as the U.S.

Harvard Business School

In otherwords if you aren’t wealthy or come from wealth, find someone who is successful & mine them for advice. Listen to their advice. Follow their advice.

My dad has worked for himself forever. I try to learn from his success and failures. I also absorb as much advice from people I emulate as I can.  These folks are my mentors-by-proxy.  It also helps to acknowledge that you don’t know shit.  Everyone is smarter than you. Ok, well not everyone…. but people you’d like to emulate are.


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R.O.M.

So, as a percentage of the time you spend at work, what percent would you say qualifies as “marketing”?…

I know some well-paid people who used to be world-class marketers who are now down in the single digits (less than 10%).

Ouch.

Seth

It doesn’t take a marketing guru to figure out that your Return on Marketing is paramount, but why does it take anyone to remind you of it?

What’s your ROI on filling out endless forms for various gov’t agencies, redecorating, chatting with pals, writing blog posts (ehem!), surfing the interwebs, etc…?  Though all important what percentage of time are spent doing this vs marketing? 


~ Sunday, January 27 ~
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Neuroscience is confirming what we all suspect: Multitasking is dumbing us down and driving us crazy.

~ Thursday, January 24 ~
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I’m a hero for fulfilling simple, nice, requests.

I get the nicest email sometimes:

You mean you’re going to…. That’s very decent of you. This is always a painful exercise, and I’ve been through hell with….
You are my hero. I notice you’re in facebook, when i checked my contacts earlier. Mind if I send you an invite?

 Why? People ask me nicely to do things for them & I’m small enough to be able to take 5 minutes out of my day to oblige.  Small, baby.  Think and stay small.  It is a state of mind.


~ Tuesday, January 22 ~
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You’re Going to Need a Bigger Boat…

theinfo.org:

This is a site for large data sets and the people who love them: the scrapers and crawlers who collect them, the academics and geeks who process them, the designers and artists who visualize them. It’s a place where they can exchange tips and tricks, develop and share tools together, and begin to integrate their particular projects.

This sort of activity was my major R&D project last year & will be a major theme this year.

Something I suspect some of the newly interested players in this space haven’t realized is how time and hardware intense some of this work is… they’re gonna need a bigger boat.

 


~ Friday, January 18 ~
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Running a startup is NOT about revenue anymore—it’s about critical mass. It’s about scale. When you’re playing in the big leagues with unlimited access to capital you shouldn’t worry about revenue BEFORE you have critical mass.*

* Note: if you’re not a player like Ev, and you don’t have unlimited access to capital do not take this advice and focus on building revenue streams.

Calacais

*Ev is Evan Williams of Blogger fame & now Twitter.

This is also a pointer to those of us outside of the Silicon Valley “Moneysphere”.  Typically we’re playing a different, non-sexy game.  Adjust & deal with it.


~ Thursday, January 17 ~
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Tales From The Cockpit

My name is Steve Mallett. I’m best known for owning, running, blogging, and running OSDir.com (est. 2001-ish), a +4000! (US), better world-wide, Alexa world-wide traffic ranked website about open source & linux. OSDir is in fact the main reason for the creation of Inevitable really.

I’m foocamp alumni. (04-05) I think.  Here’s a pic of the board from one of those years.  My session was Open Data (right bottom middle).

I’m the caretaker for opensource.org, was a blog editor and ‘sort of all round idea guy’ at O’ReillyNet for a while, OSDir.com was a affiliate site of the O’Reilly Network, and inadvertently had digg.com create the bury feature after being sport-humped in their first ever lynch-mobbing (wrongly I should add) & subsequent kiss and make up sesssion.

I co-ordinated the creation of the Google/O’Reilly Open Source Awards with Chris DiBona (google) which turned into an annual thing.

If I hadn’t just sold it in Dec ‘07 I’d be telling you that one of my pet projects, and shit storms, de.lirio.us was a part of Inevitable. de.lirio.us was not a total miserable failure at making a point about community built (“Web 2.0”) websites and who gets to keep all the goodies. Modeled site del.icio.us did end up permitting what is now called data portablity, or datalibre as I called it.  blah blah…

So… I’ve been around a little while, seen a few things, learned a few lessons the hard way, and will move forward with one success for every ten failures. Quickly though, I hope.

Our kiva page.  Kiva helps entrepreneurs loan funds to other entrepreneurs in the developing world.  We’re pleased to be successful enough to help out.

I also have a BBA from the University of New Brunswick.


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Our logo/mascot Apple Seed.  
 I’m posting this so I can upload it and use ‘Seed permanently on the sidebar.

Our logo/mascot Apple Seed.

 I’m posting this so I can upload it and use ‘Seed permanently on the sidebar.